I had the opportunity to animate two logos designed by Club, an art and design studio based in Los Angeles. While both logos appear simple, the animation process was anything but.
For Dynamic, the characters needed to animate in a helix motion and resolve at a precise point. To achieve a fluid and controlled movement, I leveraged scripting to fine-tune the animation.
For Beacon Capital, the goal was to evoke the feel of an architectural drawing. I accomplished this by introducing a dotted-line effect at the start, which gradually transitioned into a solid stroke as the animation progressed.
These animations transformed static designs into dynamic, expressive visuals that enhanced each brand’s identity.