To bring this design to life, I collaborated with an Corey Jennings to illustrate the initial concept on paper. I then translated the illustration into vector format and completed the overall design.
In the spirit of movement, this shirt is more than just a piece of apparel; it's a call to action, a symbol of support. Designed with love and a deep commitment to making a difference, this shirt is your perfect companion for the Walk MS event or any day you want to add a touch of flair to your active lifestyle.
All proceeds from this shirt go directly to the National Multiple Sclerosis Society, an organization dedicated to fighting MS—a disease that affects the central nervous system, causing a wide range of symptoms and challenges. By choosing this shirt, you're not just making a fashion statement; you're joining a community committed to funding research, spreading awareness, and supporting those affected by MS.
To learn more about the events at the NMSS please go directly to their website, https://events.nationalmssociety.org/
To purchase a shirt please go to, https://easydoesitinc.bigcartel.com/
Made of 100% USA cotton, this textile is beefy, durable, and absorbent, and is virtually shrink free as a result of garment dyeing. The garment is washed with natural enzymes, resulting in a broken-in feel, just like a T-shirt that was washed or worn for a decade or two. Its special features include its heavy and sturdy feel and combined with a more generous fit (about 1 wider on the flat than a contemporary T-shirt) and higher neck line.
I collaborated with the Emerging Leaders Board, the local group supporting the National Multiple Sclerosis Society, to boost their fundraising efforts through strategic design and marketing initiatives. My primary focus was to revitalize their Instagram presence, the key platform for engaging with members and the public.
For the Instagram mockup, I created multiple templates and layouts, exploring various design elements such as colors, fonts, and overall aesthetics. Some of these designs were implemented successfully, while others served as valuable learning experiences. By reimagining the Instagram page, we aimed to enhance visibility, foster community engagement, and drive support for our cause.